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Preview — To Pixar and Beyond by Lawrence Levy
The never-before-told story of Pixar's improbable success?
“Hi, Lawrence?” the caller asked. “This is Steve Jobs. I saw your picture in a magazine a few years ago and thought we’d work together someday.”
After Steve Jobs was unceremoniously dismissed from Apple, he bought a little-known graphics company called Pixar. One day, out of the blue, Jobs called Lawrence Levy, a Ha..more
Published November 1st 2016 by Houghton Mifflin Harcourt
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Business Published in Year: 2016
42 books — 2 voters
Non-Fiction Published in 2016
57 books — 4 voters
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Rating details
Aug 18, 2016Brandon Forsyth rated it really liked it
I don't really read business books, but I loved this. Levy's story is a really well-told personal narrative about bridging the gap between art and commerce, and anyone who's seen a Pixar movie in the last twenty years will find something of value here. Now if you'll excuse me, I have some borderline-miraculous movies to go re-watch.
Nov 30, 2016Scott Rhee rated it really liked it
I don’t typically read business books, but Lawrence Levy’s book, “To Pixar and Beyond” isn’t a typical business book. There’s a warm, lovable fuzziness to it that is, in my mind, antithetical to the typical business ethos. It's a jarring cognitive dissonance, for me, at least.
It may help to explain my hatred of the business world.
I believe that the MBAification of the world started about fifty years ago when colleges and universities across the country started downplaying humanities and started..more
Nov 06, 2016Benjamin Bookman rated it really liked it
I was surprised how much I enjoyed this book. I am not typically interested in business or finance at all, but the writing was high quality and the mix of story levels was just enough. Not too much business stuff to bog down but enough that I could understand and follow along. It was also a really nice mix of personal and big picture, so that I felt like I was getting to know the people involved without being invasive or snooping. My only complaint, and it is a minor one, is the last few chapter..more
Nov 14, 2016Ali rated it liked it · review of another edition
4 stars for the first three parts; 2 stars for the last part.
In my eyes, Pixar brought joy to the world through their ability to connect with the audience. Moves such as “Toy Story” and “A Bug’s Life” were pillars of my childhood, pulling me into a new world where anything is possible.
Lawrence Levy takes the same magic of Pixar and shows you the behind-the-scenes of its success. His thrilling story captures Pixar’s lifecycle as it goes from a company on the brink of failure to arguably the best animation company in the world. He writes of his experiences..more
I read a lot of business books and I often walk away from the book feeling like the business leader was kind of stupid. You won't feel like that with this book. He is the smartest person in the room, but has a gift for explaining complex issues with clarity and understanding that many issues are complicated and not easily wrapped in tidy bows. He is a good writer, it's a great story and the only reason it doesn't get five stars is the end of the book, where it gets too new age for me. Don't let..more
Levy has a very unique experience with Pixar so of course I wanted to read this. But this is an extremely individualized account and mainly speaks of the finances and the business aspects of Pixar. I am more interested in the creative/movie creation aspect so this bored me a little.
If you want to read an all encompassing book about EVERYTHING Pixar, I recommend The Pixar Touch:the making of a company.
I appreciate this man's experience but the book bored me.
*3.5 stars*
If Ed Catmull's Creativity Inc was the heart story of Pixar, this is the head story. A fast-paced, nuts-and-bolts business story about how CFO Lawrence Levy signed on to a company struggling to find its way to infinity and beyond.
Oh, and there's some rather reasonable Steve Jobs in here.
Pixar's story has captivated me ever since I saw Toy Story in the theater. Over the years I've learned a lot about Pixar's creative culture, but until now I never knew the gigantic role a man named Lawrence Levy played in its strategic success. This book is a fascinating (and, like Pixar's movies, heartwarming) look into how Steve Jobs recruited Lawrence to become Pixar's CFO at a time when Toy Story was still in production. Together (along with a cast of entertainment lawyers, investment banker..more
Nov 24, 2018
Rob rated it
really liked it · review of another edition
Shelves: own, nonfiction, own-backlog, author-male, read-2018
Executive Summary: An interesting story, but probably not the one I'd have preferred about Pixar. I also could have done without the last few chapters. 3.5 Stars.
Audiobook: This isn't the first book I've listened to that's been narrated by Bronson Pinchot, but I still always think of him as the wacky guy from Perfect Strangers. He really is an excellent narrator however. He reads with a good voice and doesn't get in the way of the book, which is what I always want most when listening to non-fict..more
From my Amazon.com review:
'To Pixar and Beyond,' a parody of the famous line 'To infinity and beyond' from Pixar's 'Toy Story,' is an engrossing look into the years in which Pixar grew from a struggling TV commercial and technology company (specifically the Academy Award-winning Renderman software) to a computer animation company worth over $1.5 billion (now worth many times that!). Lawrence Levy's book focuses on his years as CFO of Pixar and his and Steve Jobs' (as well as a slew of other leg..more
Nov 26, 2016Henryk715 rated it it was amazing
It has been awhile since I powered through a book in less than one week, but this one was hard to put down. Being a big fan of Pixar movies I was really interested in reading how the business side of Pixar came together. Less so on the creative since, which was covered off nicely by Ed Catmull's recent book. I really enjoyed reading about Levy's relationship with Steve Jobs. It's well documented that Jobs was a visionary and very difficult to work with. The way that Pixar became successful was e..more
This books reads like a detective story, as Lawrence Levy races against time to discover what ails Pixar and how to make a viable company out of it. Now I admit, I am totally biased, because I worked with Lawrence on the book, but biased or not, I'm not lying--this is a thoughtful, informative, rewarding book. But don't take my word for it; read what the New York Times had to say: ``Mr. Levy’s ability to remain calm and clear-eyed in the face of singular personalities and business challenges tra..more
Mar 08, 2017Jeff rated it really liked it
I'm a big Pixar fan but I had never heard of Mr. Levy. His first-hand account of his days at Pixar was fascinating. Great read.
* 'Early in my career I had learned the wisdom of not griping over the hand I was dealt. There's nothing you can do about where the pieces are. It's only your next move that matters.'
* One of our problems today is that we are not well acquainted with the literature of the spirit.
* Creative excellence is a dance on the precipice of failure, a battle against the allure o..more
Jul 07, 2017kartik narayanan rated it really liked it
Read the full review at my site https://wp.me/p89tYT-fK
Great graphics will keep us entertained for a couple of minutes; it is story that holds us in our seats
What is the book about?
To Pixar and Beyond: My Unlikely Journey With Steve Jobs to Make Entertainment History is written by Lawrence Levy. He is a lawyer turned executive who was Pixar’s CFO and guided its strategy to transform it into a multi-billion dollar entertainment studio. He was also a close associate of Steve Jobs.
This is the story..more
I really loved the book. Could not have imagined that a business book could glue me to read for hours. I think what worked here is that the author, Lawrence Levy was the CFO of Pixar and it is his account in his own words that made the difference. He could add those feelings of anxiety, thrill, hope, delight, stress to the entire story, which gave the book the pace that it has.
Loved the concept of 'Middle Way' that is there towards the end of the book. All in all, a very good read to understand..more
To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History is a story about Pixar that feels like it was directed by Pixar itself, full of fine tuned 'character development', imagination, and most importantly, humanity. This particular book takes a more corporate angle (in contrast to the Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration book by Ed Catmull, which focused more on leadership and management), exploring the transitio..more
I really enjoyed learning about the story behind Pixar, this is a light engaging book, recommend to anyone who wants to know more about Steve Jobs and the making of Pixar. I especially liked the sections on how the author hesitated at first to join Pixar an then went on to discover what a great company Pixar is, the preparation that took place for the IPO and the renegotiation of the contract with Disney.
It took years for Pixar to become on overnight success with Toy Story, initially the compan..more
It's hard to get an original look behind the scenes of Pixar, one of the most famous companies to emerge from Silicon Valley (or, at least, from near the Valley). The story of Toy Story is well known, as is the rise from hardware and software vendor to Luxor lamp animator to Disney acquisition. We've all seen their movie — many times over — and are well acquainted with Jobs' triumphant sale to Disney that turned him into their largest shareholder overnight.
Levy had his work cut out for him in b..more
Nov 15, 2016Daniel Gusev rated it it was amazing · review of another edition
Pixar required much more than a good story to survive
A great book telling you so sometimes need boring people as they help you get the lifeline of a funding or translate your pixie dust to a molecular structure to be well received by the investors.
Where past books about Pixar storytelling or creativity tell us about the captivating process of what Pixar gives to the world, this completes the job of what the would gave back - in terms of hard-won results. Focus and ingenuity were what helped he..more
I found this book really interesting, and for what it's meant to be - a first hand account of the development of Pixar through a business perspective - it does a really great job. It's not a perfect memoir; I have no doubt some of the dialogue is probably a little fluffed, and I didn't really need the Buddhism lecture at the end (not to mention his penchant for liking everyone 'immediately'), but learning about the nuts and bolts holding together a creative giant like Pixar was fascinating. Also..more
I believe I have read most of the Pixar books that have been written, so I was delighted when I stumbled across this book at my local library.
The story is touching, full of behind the scenes business insight and really puts the improbable rise of Pixar in perspective. I especially enjoyed reading all the details on how the IPO came to fruition and all the ups and downs of that process.
This is a gem that should be read by anyone who wants to learn more about Pixar, Steve Jobs, IPO's, and buildi..more
In this book, Levy narrates Pixar's perilous journey from an unknown company flailing to keep up to an entertainment industry innovator. When I started reading this book, I didn't really know it was a business book, and I felt that it wasn't too hard to read even though I knew nothing about that. With all that, and despite the fact that I knew that they would be successful, I kept wanting to know how on earth they did it and kept on reading.
Nov 16, 2016Robert Haimsohn rated it it was amazing · review of another edition
Enjoyable read about people working together..
Enjoyable read about good people with a good ending. The history of Pixar was fascinating and how everyone worked together to produce incredible movies for all ages. Making money was not the the priority of the people, they wanted freedom and
respect. Which at the end they received.
Nov 10, 2016Bindigana Ramaprasad rated it it was amazing · review of another edition
Good book
A well written book in simple language. One can learn a lot about the entertainment industry and how to bring a start up to the public market. It is the brilliance of Steve Jobs to recognize the genius in Mr. Levy to bring him on board the Pixar ship. It is hard to put down this book once you start reading.
Got it as a gift. Skip it -- there's probably something just as inspiring playing on Lifetime this afternoon. As rich as it sounds like this guy's become, he really didn't need to punch out this drivel and kill a bunch of trees. Good for Pixar, good for you and Steve Jobs, we're all thrilled for your success; I'm going to get lunch.
I'm a sucker for anything Steve Jobs and to get a much deeper insight onto his day-to-day activities within Pixar was fascinating. Steve's influence on Pixar and bringing it public is a story that has pretty much remained untold until now and nobody is better equipped to tell it than Lawrence Levy, the CFO at the time who worked tirelessly to make Pixar the powerhouse it is today.
I bought this book because Lawrence gave a great talk at my work which got me very interested in his story (I had never heard of him before the talk.) Little did I know that this 'business' book would move me so much and have me in even more awe of Pixar than ever before. Great read, highly recommended for those who love tech, business, entertainment or just a good story.
Very interesting. Easy to read. Loved the frequent interactions with Steve Jobs. The point of view of a Financial Guy is an interesting counter point to the other titles I have read with a creative focus. How the numbers affected the creative is quite fascinating.
Great to hear from a calm rational mind who analyzed the business side of Pixar, while still talking about the emotional passionate story.
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LAWRENCE LEVY is a former Silicon Valley lawyer and executive hired by Steve Jobs in 1994 as CFO and member of the Office of the President of Pixar Animation Studios. He was responsible for Pixar's business strategy and IPO and guided Pixar's transformation from a money-losing graphics company into a multibillion-dollar entertainment studio. He later joined Pixar's board of directors. He then left..more
“The problem with success, even a little success, is that it changes you. You are no longer walking along the same precipice that drove you to do great work in the first place. Now you have something to defend: a reputation, money in the bank, a brand, real customer expectations. Success can take the edge away.” — 3 likes
“There’s nothing you can do about where the pieces are,” he’d say. “It’s only your next move that matters.” — 2 likes
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